Our Perspective
Insights and resources to help you navigate the complexities of your business.
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Budget Tips from CPG Finance Pros
Master budgeting for your CPG brand with insights from seasoned finance pros. Learn to build realistic forecasts, manage cash flow, and plan for growth effectively.
Top 5 Questions Lenders Ask CPG Brands Before Granting a Loan
Discover the top 5 questions lenders ask CPG brands before granting a loan. Learn how to prepare data-driven responses and strengthen your financial foundation for success.
How Much Should You Spend on Trade Spend?
Learn how much to budget for trade spend and how to optimize your investments in promotions, discounts, and retailer support to drive sales for your CPG brand.
Trade Spend Analysis: Optimizing Your P&L for Better Financial Health
Discover how effectively managing your trade spend can boost your company's financial performance. From advanced analytics to detailed categorization, learn strategies that can optimize your profits and refine your trade-spend strategy.